About
Based in Los Angeles, SEED furniture is the creation of award-winning designer and craftsman Reeve Schley. We offer the finest in handcrafted, customizable furniture, providing a range of style options and wholly green, VOC-free materials.
Our mission is to create furniture that helps you:
1) EXPRESS a personal aesthetic
2) SOLVE logistical problems
3) ORGANIZE your space
4) CRAFT rooms and surroundings that SOOTHE and INSPIRE
Striking aesthetics are a priority, but never at the expense of practicality. Our designs integrate a Mid-Century Modern style with rustic woods and cutting-edge functionalities. This approach has garnered attention and accolades from museums and press outlets alike, with our work being highlighted in sources ranging from the Los Angeles Times and Apartment Therapy to Architectural Digest and many more. Our proximity to downtown Los Angeles could not be more apt, as SEED’s innovative approach, contemporary sensibility, and rapid growth are well-suited to the vibrancy and modern ingenuity that our neighborhood signifies. Like downtown LA, SEED is at once classic and new, linking veritable design influences from the past with the functional demands of the present and future.
CONCEPT
Founded in 2011, SEED is a furniture manufacturing and design firm operating out of Los Angeles.
We are dedicated to making modern, elegant, and eclectic furniture that is purposeful and wholly green. With these goals in mind, every SEED product is:
Sustainable - Our material comes from a lumberyard working from stockpiles of trees (many of which came down during Hurricane Sandy) collected by a tree maintenance company. SEED offers eco-friendly finishes and plywoods with zero VOCs (Volatile Organic Compounds). In furniture finishes, VOCs are organic chemicals that create a gas that is both an irritant and indoor pollutant. All finishes are tested and material data sheets can be provided. Our manufacturing is done strictly in-house right here in LA.
Functional - Our production of striking aesthetic designs comes without the slightest compromise to functionality. On the contrary, we retain an unwavering commitment to practical solutions that reduce clutter and heighten convenience. Witness our new media portal - a clever and simple way to organize that tangled mess of wires lurking in the dark corners of your living space. Charge your iPhone while leaving plenty of room for lamps, computers and iPads. Utilize our hidden drawer feature to hide your charging devices and other valuables. Enjoy our classic designs with 21st century capabilities. From our Power Portals (patent pending) – electronic outlets and USB hubs -- to our modular design, SEED mixes Mid-Century Modern aesthetics with rustic woods and contemporary functionality.
Customizable - We offer most of our designs in a range of colors, sizes and finishes...enabling you to gain a tailored piece that perfectly compliments your home, your style and your life. Modular elements like removable and changeable tops allow you to reincorporate pieces into new areas of the house - at your convenience.
